Product Promotional Video
Concept and production of a campaign video under a one-week deadline.
Task
Create a compelling video that speaks to the user frustration of old processes
Monster needed a campaign video that captured the frustration many users experience with outdated case management systems while introducing the streamlined capabilities of the MonsterWorks platform.
I developed the creative concept and produced the final promotional reel, using Adobe Premiere to deliver the project within a one-week timeline and limited budget.
The video humorously contrasts inefficient legacy workflows with the speed and simplicity of MonsterWorks, helping audiences quickly understand the product’s value.
The piece was featured at industry conferences, general session presentations, and exhibitor booths, giving it broad visibility among workforce and government audiences.